Constant Contact vs Mailchimp vs Brevo — Our Pick: Constant Contact
Updated for 2025 Email marketing • Newsletters • Automation Beginner & power-user friendly

Constant Contact vs Mailchimp vs Brevo

We compared email templates, automation, deliverability, integrations, and value. Our pick: Constant Contact for the best overall balance of small-business tools, ease of use, and support.

At a glance

Mailchimp

Best for digital brands

All-in-one marketing platform with strong automation, landing pages, and broad integrations — ideal for online brands ready to run more complex campaigns.

  • Advanced customer journeys and behavior-based automation
  • Landing pages, forms, and basic CRM for managing audiences
  • Powerful, but can feel complex and pricier as your list grows
Explore Mailchimp

Brevo (Sendinblue)

Best value + SMS

Email, SMS, and simple CRM in one tool, with competitive pricing and transactional email — great for multi-channel campaigns on a budget.

  • Email, SMS, and WhatsApp campaigns from one dashboard
  • Transactional emails and basic sales CRM features
  • Interface is more utilitarian than Constant Contact or Mailchimp
See Brevo
What to compare Constant Contact Mailchimp Brevo
Primary strength Best overall: ease of use + support for small businesses Advanced automation & all-in-one marketing for digital brands Value pricing with email, SMS, and transactional capabilities
Ease of use Very beginner-friendly with guided setup and templates Powerful but can feel complex for new marketers Straightforward, slightly more utilitarian interface
Email templates & design Polished drag-and-drop editor and industry-specific templates Modern templates and flexible content blocks Solid editor with fewer design niceties than the other two
Automation Core automation: welcome series, reminders, and drip campaigns Robust journeys with behavior-based triggers and branching Good automation for email & SMS with trigger-based flows
CRM & contact management List management, tags, segments, and basic contact insights Audience dashboard, tags, and simple CRM features Lightweight CRM with pipelines and tasks on higher tiers
Multi-channel marketing Email plus social posting, events, and simple landing pages Email, landing pages, ads, social posts, and more Email, SMS, WhatsApp, and transactional email in one platform
Integrations Works with major website builders, CRMs, and e-commerce tools Very broad integration ecosystem, especially for e-commerce Good set of integrations with popular CMS and store platforms
Support Strong live support (phone & chat on many plans) Email & chat support, phone on selected plans/regions Email & chat support plus documentation and guides
Pricing Tiered pricing as your list grows, often with robust support included Free and paid tiers; can get expensive at higher contact counts Competitive pricing and generous lower-tier options
Best for Small businesses, nonprofits, and local orgs that want dependable email and help when they need it Growing online brands that need advanced automation and multi-channel marketing Budget-conscious teams that need email + SMS and transactional messaging
Editorial stance: Want the most complete, small-business-friendly package? Choose Constant Contact. Need more advanced automation and multi-channel marketing for a digital brand? Start with Mailchimp. Looking for email + SMS and transactional messaging on a budget? Pick Brevo.

Pick by use-case

Best overall for small businesses

Constant Contact is ideal if you want friendly tools, helpful support, and built-in extras like events and surveys — without needing a marketing team.

Get Constant Contact

Best for advanced automation

Mailchimp is a great fit if you’re ready to build more complex, behavior-based journeys and run multi-channel campaigns.

See Mailchimp

Best for email + SMS on a budget

Brevo’s email, SMS, and transactional messaging make it strong for multi-channel outreach where cost control matters.

See Brevo

FAQ

What does an email marketing platform do?
An email marketing platform lets you design newsletters and campaigns, manage your contact list, send messages at scale, and track results like opens and clicks — all in one place.
Do I need design or technical skills to use Constant Contact, Mailchimp, or Brevo?
Not really. All three tools include drag-and-drop editors and templates. Constant Contact leans hardest into simplicity and guided setup, while Mailchimp and Brevo add more advanced options that may take longer to master.
Can I move my list from one provider to another?
Yes. You can usually export your contacts from your current provider and import them into another tool, including Constant Contact, Mailchimp, or Brevo. Just make sure your contacts have consented to receive emails and keep your lists clean when you migrate.
Which one should I choose?
Choose Constant Contact if you want the friendliest experience, strong support, and features that fit small businesses and nonprofits. Pick Mailchimp if you’re a digital-first brand that needs advanced automation and multi-channel campaigns. Go with Brevo if you want email + SMS and transactional messaging with competitive pricing.

© Latest Update — Clear, honest email marketing comparisons.

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